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Taking Stock of 2022 - What’s New In Work?
The Brave & Heart Team The Brave & Heart Team

Taking Stock of 2022 - What’s New In Work?

Coming to the end of 2022, we were expecting to see a transition from the “Great Resignation”. This transition has been named by last week’s McKinsey quarterly report as the “Great Negotiation”. What does this mean?

Talent attraction is changing, what makes people want to stay at their current jobs is changing, as is what makes them want to leave, but how can businesses adapt to this, if they can at all?

So, what are the trends, and how should we be gearing up to face them in 2023?

Let’s get into it.

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Ding Ding Ding – We Have An Emergency
The Brave & Heart Team The Brave & Heart Team

Ding Ding Ding – We Have An Emergency

We’re bringing an emergency mid-week newsletter episode to you – Twitter officially belongs to Elon Musk.

What’s the damage?

Let’s get into it.

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Attack Of The AI
The Brave & Heart Team The Brave & Heart Team

Attack Of The AI

This week we’re doing a deep dive on AI in its various forms and uses. From pure tech and AI for the sake of AI, to real-life utilisations from recruitment to gambling.

Is it actually useful and worth developing, is it a tech vanity project, and will it inevitably always end in some terrifying nonsense like that dance scene in Ex Machina?

Let’s get into it.

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PR Disasters & Tik Tok Trauma
The Brave & Heart Team The Brave & Heart Team

PR Disasters & Tik Tok Trauma

This week we’re looking at a social media and marketing crossover, namely how are Adidas going to deal with the hot potato that Kanye West has become, the possibility of a future with a search engine without ad influence, Tik Tok trauma, McDonalds on eBay and much more.

Don’t worry though, we do also have some good science news to bring you amongst all that chaos.

Let’s get into it.

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Social Media, For Good Or For Evil?
The Brave & Heart Team The Brave & Heart Team

Social Media, For Good Or For Evil?

This week were looking at the good and evil dichotomy of Social Media advertising, featuring Kim K, of course, the obsolete suit and tie dress code and the brave new world of advertising while facing an economic AND environmental crisis. Fun!

Let’s get into it.

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Meaningful Work & Robot Servants
The Brave & Heart Team The Brave & Heart Team

Meaningful Work & Robot Servants

This week there’s a lot of juicy HR news going on, including the rising importance of meaningful work, Virgin Airlines allowing men to wear skirts and ladies to wear trousers, and Tim Cook keeping four women in his pocket (we assume.)

Tech news of course getting in on the action with the danger of voice activated robot servants and some more, depressing as ever, Metaverse news.

Let’s get into it.

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Environmental Mic Drop
The Brave & Heart Team The Brave & Heart Team

Environmental Mic Drop

There is a lot going on this week. The CEO of Patagonia made everyone look like liars and losers, Center Parcs made an absolute howler of a mistake navigating the tricky circumstances of responding to the Queens funeral as a brand, and your work may be more like a cult than you could ever have imagined.

Let’s get into it.

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Pay Gap Problems
The Brave & Heart Team The Brave & Heart Team

Pay Gap Problems

This weeks tech news has brought up an unfortunately ever-present issue in the workplace, the gender pay gap, which extends to all minorities in the workplace, be it people of colour, members of the LGBTQ community, and even parents.

Is being a minority in the workplace better or worse since Covid changed the way we work? Will the gap ever close? And what do hackers have to do with it?

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Quiet Quitting
The Brave & Heart Team The Brave & Heart Team

Quiet Quitting

We’ve talked about the Great Resignation™, we’ve talked about coasting, make way for a new buzz term in the workplace world – Quiet Quitting™.

After taking off on Tik Tok as a hack for quitting while still getting a paycheck, a closer look shows us it doesn’t REALLY mean that at all.

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Long Term vs. Short Term Marketing
The Brave & Heart Team The Brave & Heart Team

Long Term vs. Short Term Marketing

Struggle to get your noggin around long-term and short-term marketing? Don't worry, us too (sometimes.)

Which is the better tactic? Are they actually different? Can you do both at once?

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