Employee Value Proposition

A comprehensive Employee Value Proposition was needed from scratch. We created the strategy and design to roll out an EVP to over 800 employees in just 6 months.

Due to its phenomenal success and rapid expansion, MTC needed to prioritise its people strategy.

They enlisted Brave & Heart to support the development of a world-class Employee Value Proposition (EVP).

After extensive qualitative and quantitative work, we applied the findings to our 6-stage EVP framework, which the executive team then unanimously accepted.

To ensure success, we created strong visual branding, communications rollouts, and staff training.

We implemented these changes with a highly effective cascade that created a buzz throughout the building with the new visuals and EVP strategy, creating overwhelmingly positive adoption across all levels.

MTC HR Director - Victoria Sanderson

“We needed to quickly understand what our employee brand should be and how we could develop that in order to support the longer term vision and mission of MTC and our people.”

To find out more on how we did this, view the case study here.

Do you need to evolve your people strategy to match your business potential and the new reality of work? ?

Find out how we can do this for you by mailing us.

Be brave.

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    We successfully and quickly developed a HR strategy in an evolving environment.

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    After developing a 3-year strategy we then went on to create and launch a bespoke EVP.

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